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Googlecounting Goodness

Adapted from a chat on Joi Ito's IRC channel this morning (and according to .googlecount):

Joi Ito good: 14,200 pages
Joi Ito evil: 1,450 pages

Frank Boosman good: 1,820 pages
Frank Boosman evil: 122 pages

Which is the more valid comparison: page counts or ratios? If the former, there's no contest: Joi is both more good and more evil than me. If the latter, then his good/evil ratio of 9.79 is lower than my ratio of 14.92, so I am clearly more good.

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