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The News and Observer on Blogs

As noted last week, today's issue of the News and Observer is carrying Karen Mann's article on blogging:

"It's like a 24-hour holiday letter," says Frank Boosman, 39, of Apex. Boosman, who is chief marketing officer for 3Dsolve software in Cary, began his own blog in June after hearing a friend in Japan talk about his own. In it, he shares his thoughts on technology, the Internet, popular culture and pretty much anything that strikes his fancy.

"I thought, 'The time has come; this is not a pure geek thing any more,'" he says...

[30-year-old RTP-based Web developer and trainer for the Washington-based company MassLight Mark] Pilgrim compares making his first blog entry to his first (and only) time skydiving. "It's very scary," he says, "to put yourself out there and do it every day.

"There's a rush that comes from getting a link from a high-profile blogger," he says, noting that traffic on his blog jumped from a few hundred to about 4,000 page views a day after another blogger linked to a technical article on his site. "It's a real rush and there's a real addictive quality to it."

Even more perplexing: Why do people want to read intimate, and often mundane, details about other people's lives?

"There are people who, either for personal reasons or because of their perspective, I find so interesting I want to keep up with what they have to say," Boosman says. "If something's important enough that they want to say it, I think it's important enough that I want to read it."

At the RTP Bloggers lunch that Karen attended, Mark was actually complaining about how much traffic he gets -- if I remember correctly, his issue was that the popularity of his blog was inducing him to both increase the effort and alter the content he put into his blog, which he didn't want to do. Given that, of course, being quoted and having one's picture taken for a newspaper story on blogging probably wasn't the best strategy. In any case, Mark, if the crushing weight of 4,000 page views per day is getting to be too much, feel free to redirect them here.

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